Business: Web, Computer & Software Related
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Webs you'll find information to help website owners, both personal
and business, make the most of their webs.
Comment: We weren't going to post this press release until we
scanned through to the very end & a little tidbit caught our attention...
Shopping.com is owned by eBay, Inc. It would be interesting checking to see just
how big eBay has become!
11-27-06 BRISBANE, Calif.--(BUSINESS WIRE)--Shopping.com, the leading
online comparison shopping site, today reported that by “Black
Friday” consumer referrals or leads to retailers on
its site increased by 40 percent over last year’s
referral traffic for November to date.
More
Here's a list of things
you can do to lessen the impact of a sudden drop of the almighty Google
PageRank:
• Diversify your
traffïc - make sure you cultivate other sources of traffïc other
than the search engines. Förm partnerships and strategic links with
other webmasters. Interact in forums and online communities.
• Provide quality
information and frëe products or services that get 'good word of
mouth' recommendations from your visitors. Content will always be king -
make sure it reigns supreme on your site.
• Pick the right
domain name. If you can, choose a short catchy keyword for your
domain, one people will remember and would naturally type into a search
engine or browser to find what they're looking for on the web. For
example:
www.hotels.com.
• If you're having
success with your site, (or/and especially if you're not) venture
into off-line advertising and promotion. Use traditional promotional
products, t-shirts, caps, bumper stickers, etc. to promote your URL. You
can also try PPC (Pay-Per-Click) advertising to provide you with
targeted traffïc and sidestep the search engines. Well sort of!
• Try viral products
like ebooks, reports and frëe software programs to get your links out
into the marketplace. You can also try product or site testimonials
which are another great source of targeted traffïc.
• Be extremely careful
of any out-going links from your site. Don't link to bad
neighborhoods (link farms, banned sites, etc.) Google will penalize you
for bad links so always chëck the PageRank of the sites you're linking
to from your site. If you don't have the Google Bar - you can chëck any
site's PageRank at:
www.iwebtool.com.
• Onsite SEO factors
do have an influence on rankings - make sure your site is dressed to
kill. Pay attention to keyword density, title descriptions, meta tags,
alt tags and interior linking structure. If you can, optimize your site
for all three major search engines: MSN, Yahoo and Google. But don't
stop there, also submit your site to the countless other smaller search
engines on the web. It's the old adage, don't put all your eggs into the
ever-changing Google basket or you'll probably turn your site and
yourself into one desperate basket case. Other search engines listed at:
www.isedn.org.
• Along those same lines,
have a large spread of keyword phrases that you're targeting with
the content on your site. Don't go after extremely competitive keywords
which have countless major players with deep pockets buying links, left
right and center. Instead, pick a whole range of keyword phrases that
have less or little competition. All these keyword phrases will add up
to a flood of traffïc for your site. Phrases that for the most part
won't be affected by a sudden drop in PageRank. One good site for
finding these keywords is
www.nichebot.com - it will give both the
number of hits and the amount of competition for each keyword.
• There is one more
strategy you must explore if you want to lessen the power and importance
of your own site's PR. One strategy that will bring in tons of Google
traffïc even if your PR is ZERO. You must utilize the PageRank of
other sites on the web. Use off-page optimization for your major
keywords. Build countless anchor text links through keyword rich
articles, content related blogs and products that benefit from the high
PR of other sites on the web.
• Keyword rich
articles are some of the best examples of this method, placing them
on high PR sites will filter Google traffïc through these articles onto
your site. It will also warm up these visitors before they reach your
site and they will be more receptive to any of your site's offerings -
nevër underestimate the power of the Pre-sell. Build enough of these
links and a sudden drop in your own Google PR ranking won't drastically
affect your bottom line or the amount of quality traffïc you are
receiving.
What's even more
satisfying, if you build these links, partnerships, and off-site
optimization - your Google PageRank will probably go up. If it doesn't,
who cares, for you will have Google-Proofed your site against any sudden
drop in your site's PR rankings and broadened the reach of your site by
using the high PR of other sites on the Web. In the process, you will
have protected your site and yourself from the big bad Google PR wolf.
You don't have to conquer
Google, you just have to outsmart it
About
The Author
Not that there is anything fundamentally wrong with doing business with
Google. Everyone is profiting from Google, find out how you can too!
Click-here:
http://www.bizwaremagic.com
© 2006 Titus Hoskins. |
9/3/07 Affinity Computers celebrated its membership in the
Fayette County Chamber of Commerce recently by cutting the "official" red
ribbon! Affinity Computers both sells and services PCs. Several businesses who
have utilized their services were quick to commend them on their work. If you
need a custom computer, then this is most definitely a place to go. Affinity
Computers is located at 436 Huddleston Rd. in PTC and can be reached through
their website
www.affinitycomputersales.com or by phone at 770-486-2070.
8/27/07 Georgia
Governor Sonny Perdue announced today that Wipro Technologies, the global IT
services business of Wipro Limited (NYSE: WIT), will open its new global
software development center in Atlanta...
More
Possunt quia posse videntur -
(Latin: They can because they think they can.)
One of the most misunderstood issues online has to do
with copyright. Both with e-mail and Web site copyright issues. For some
reason, as with many things online, there is this incorrect perception that
anything goes. However, many are finding out the hard way that when it comes
to protecting creative collateral, copyright is law. And, copyright laws can
and are being enforced online.
More
7-24-06
The Federal Trade Commission today told the U.S. House of Representatives
that access to Whois databases – the directories that contain information
about Web site operators – are "critical to the agency’s consumer
protection mission, to other law enforcement agencies around the world,
and to consumers.” More
The Internet: Transforming Society and Shaping
the Future Through Chat. - Dave Barry
|
3/6/08 (6:15 p.m.) Following on the success of two highly lauded and well
attended business workshops held in January, the Fayette County Public Library
continues its collaboration with the United States...
More
8/29/07 You now have that website up and running. You have
a great product. You are all set to start taking orders and making those
trips to the bank to make deposits! And then you wait, and wait, and wait
some more! Unless someone can find your site, you will have a very long
wait! That is where the value and benefit of advertising comes in.
Advertising is what brings potential customers into your "virtual business
door"... More
PropertyRoom.com’s Advice
for How to Bid Smart and Avoid Scams
11-25-06 MISSION VIEJO, Calif.--(BUSINESS WIRE)--PropertyRoom.com,
the most popular destination for online police auctions, has developed
the following list of “do’s and don’ts” for anyone planning to hit
online auction sites to bid for holiday gifts. These tips are designed
to help consumers find the best deals and the items they want — without
being defrauded.
More
What
are keywords? Keywords are the phrases that people use to search
for what you offer on your website. Keywords are important for your site
title, description, navigation, structure, and content.
Why are keywords important? For one, search engines use
keywords to match your site to the query entered by a potential visitor.
For another, visitors want to follow words which they believe will lead to
the subject they’re looking for. Let’s say to have a website selling pink
widgets (you call them Thing-a-bobbers). If you think people are looking
for “Thing-a-bobbers”, but they’re really looking for “widgets”, you may
target “Thing-a-bobbers” on your site, so no one will know that you’re
really selling widgets.
How do I figure out what keywords I need to use? To some
degree, you can guess. But it’s important to walk through the process to
expand your original guesses. Otherwise, you’ll miss out on important
phrases and the traffic looking for them.
-
Keyword Seeds. First, start a list of
seed keywords. Create this list through brainstorming with colleagues
about your products, services, solutions, customers, etc. This is your
list of educated guesses on what you think people are looking for.
More
The importance of the
Internet in key areas is growing, as well as the size of the Internet
population
Key findings from the latest survey of the Pew
Internet & American Life Project:
icans who say the
Internet has greatly improved their ability to shop has doubled—from
16 to 32 percent—since March 2001.
The share of online Americans who say the
Internet has greatly improved the way they pursue hobbies and
interests has grown to 33 percent, up from 20 percent in March 2001.
The share of online Americans who say the
Internet has greatly improved their ability to do their job has grown
to 35 percent, up from 24 percent in March 2001.
The share of online Americans who say the Internet has
greatly improved the way they get information about health care has
grown to 20 percent, up from 17 percent in March 2001.
73 percent of respondents (about 147 million
adults) are Internet users, up from 66 percent (about 133 million
adults) in January 2005.
The share of Americans who have broadband
connections at home has now reached 42 percent (about 84 million), up
from 29 percen t (about 59 million) in January 2005.
View
report
(5 page PDF) |
